Pierre Cardin, French clothier, dies aged 98

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Written by Jacopo PriscoRob Picheta, CNN

Legendary French clothier Pierre Cardin has died on the age of 98, France’s Effective Arts Academy introduced on Tuesday in a press release on Twitter.

“The Perpetual Secretary, Laurent Petitgirard, and the members of the Academy of Effective Arts are deeply saddened to announce the demise of their colleague Pierre Cardin. He had been elected on 12 February 1992 to the chair of Pierre Dux,” the Effective Arts Academy mentioned.

Born in Italy in 1922, Cardin labored for Christian Dior and was awarded the French Legion of Honor in 1983.

Cardin was among the many first designers to capitalize on the enterprise facet of trend, changing into a family title because of highly effective branding.

He additionally broke with custom by his futuristic designs — and by producing landmark unisex and ready-to-wear collections at a time when each had been successfully extraordinary.

His creations adorned many stars of the day, amongst them Elizabeth Taylor, Barbra Streisand, Jeanne Moreau, Jackie Kennedy, Charlotte Rampling, the Beatles and the Rolling Stones.

His breakout creation was the bubble costume — so referred to as for the bubble-like form of the realm between the waist and the hemline — which he designed in 1954. It proved commercially profitable worldwide, setting the stage for a string of trend improvements.

Displaying an early enterprise nous, Cardin was among the many first international designers to open outlets in Japan, China and Russia. He pioneered trendy branding by lending his title to a wide range of merchandise — together with perfumes, watches, cigarettes and even frying pans — elevating eyebrows within the conventional trend world and incomes severe cash that he invested in actual property.

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